CENTRAL INDIANA BUSINESS

Life in Indy to run storytelling workshops Oct. 13–27 to help Indy businesses and brand builders

Indiana Minority Business Magazine reports the Indy Chamber’s Life in Indy initiative and Murdock LLC will present a three-part storytelling workshop series on Oct. 13, 20 and 27 at the Polk Stables Polklore Museum to help residents, business owners and brand storytellers strengthen narrative skills. Tickets are available on Eventbrite.

BUSINESSINDY BRIEFBy BusinessIndy Editorial StaffCommentsPublished October 6, 2026 at 3:13 PM EDT

AI illustration · Not a photograph of the reported event.

Indiana Minority Business Magazine reports that the Indy Chamber’s Life in Indy initiative has partnered with Murdock LLC to host a three-session storytelling workshop series led by Anthony Murdock II. The sessions are scheduled for October 13, 20 and 27 at the Polk Stables Polklore Museum; tickets may be purchased individually or as a three-part course on Eventbrite.

WHY IT MATTERS

What happened and who this affects: The Indy Chamber’s Life in Indy initiative — an effort the chamber launched in 2020 to raise the city’s profile — announced a short, skills-focused program aimed at residents, entrepreneurs and brand communicators. The series’ stated goal is to help people turn personal experiences and perspectives into usable narrative assets for business, personal brands or community storytelling.

How the workshops work: The program is three separate sessions. The first session, on October 13, will teach two entrepreneurial storytelling frameworks described as evergreen tools. The second session, on October 20, is a skill-building workshop to help participants “break, build, and bridge” with the story assets they created. The third session, on October 27, offers time to practice those skills in real-life and mock scenarios. Anthony Murdock II described an individual’s story as a key asset, and the initiative’s marketing lead, Joe Pellman, framed the work as part of elevating Indy’s regional profile.

What to watch next: Registration is open on Eventbrite for individual sessions or the full three-part course. The announcement was published on 2026-10-06; sessions begin October 13, 2026.

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